Legislation MDL-3047 •Published September 15, 2026

California Bans Autoplay and Algorithmic Feeds for Under-16s: What AB 1709 Means for the Addiction Lawsuits

The features that thousands of families are suing over are now, in California, illegal to show to children under 16. On September 10, 2026, Governor Gavin Newsom signed AB 1709, which bars covered platforms from providing autoplay and personalized algorithmic feeds to users under 16, with penalties of up to $50,000 per affected minor. It was the centerpiece of a 13-bill child online safety package that also created Adam's Law for companion chatbots. A statute is not a liability finding and does not decide a single lawsuit. But the legislature of the state where the next social media addiction trial will be held has now written into law that the design features at the center of that trial are psychologically exploitative and foreseeably lead to compulsive use.

Last Updated: September 15, 2026
6 min read
JPML Data Verified
6 sources cited

What we know

The law
AB 1709 (Assemblymember Josh Lowenthal, D-Long Beach), signed September 10, 2026, prohibits covered platforms from providing users under 16 with addictive features, specifically autoplay and personalized feeds that recommend or prioritize user-generated content based on information associated with the user or the user's device. It carries no urgency clause, so it takes effect January 1, 2027.
The penalties
Up to $50,000 per affected minor for a knowing violation and up to $25,000 per affected minor for a negligent one, per the chaptered statute (Business and Professions Code Section 22686).
Enforcement
The ban is enforced by a civil action brought only by the Attorney General or a local public prosecutor. AB 1709 creates no private right of action, so individuals cannot sue a platform for violating it.
The package
AB 1709 is one of 13 bills signed the same day. The other headline measure is SB 1119, Adam's Law, which imposes crisis-intervention protocols, parental controls, independent child-safety audits, and annual risk evaluations on companion chatbots used by children; its operator duties begin July 1, 2027.
The framing
Governor Newsom: "Our children's safety deserves to be at the center of every conversation about technology. As innovation moves faster our protections must keep pace." The statute itself defines the banned addictive features as "psychologically exploitative features intended to maximize engagement that foreseeably lead to compulsive use."
The pushback
The Electronic Frontier Foundation called the measure "a massive privacy and free speech nightmare," a preview of the age-verification and First Amendment arguments that have followed every state law of this kind.

What's still unknown

Whether it survives a challenge
California's 2024 addictive-feeds law (SB 976) drew an immediate industry lawsuit; the Ninth Circuit later let its core addictive-feed restriction stand while enjoining several ancillary parts. No challenge to AB 1709 had been reported as of September 15, but one is widely expected.
How age is verified in practice
AB 1709 ties age checks to California's Digital Age Assurance Act (which itself begins January 1, 2027), with a statutory fallback age determination. How well that works, and how it interacts with Meta's separate settlement obligation to build age assurance within a year, remains to be seen.
The Attorney General's regulations
AB 1709 lets the Attorney General adopt rules to implement and enforce it, including altering the scope of "covered platform." Those regulations do not yet exist and will shape exactly who is covered.

Key Takeaways

  • AB 1709, signed September 10, 2026, bars covered platforms from offering autoplay and personalized algorithmic feeds to California users under 16
  • Penalties: up to $50,000 per affected minor for knowing violations, $25,000 for negligent ones; it takes effect January 1, 2027
  • Part of a 13-bill package; SB 1119 (Adam's Law) regulates companion chatbots for children, with operator duties from July 1, 2027
  • A statute is not a verdict: it does not decide any case in MDL-3047 or JCCP 5255, and it creates no payout to anyone
  • It names the same features the addiction plaintiffs call defective, seven weeks before Meta, YouTube, and Snap face a Los Angeles jury in the consolidated trial reported for October 28

What AB 1709 does

The bill, carried by Assemblymember Josh Lowenthal of Long Beach, targets two design mechanics by name. The first is autoplay, the default that starts the next video before a user chooses it. The second is the personalized feed: any feed that recommends or prioritizes user-generated content based on information associated with a user or the user's device, which is to say the algorithmic home feed of every major platform. Covered platforms may not provide either to a California user under 16. The statute sets civil penalties of up to $50,000 per affected minor for a knowing violation and up to $25,000 per affected minor for a negligent one. It carries no urgency clause, so it takes effect January 1, 2027, and it is enforced only by the Attorney General or a local public prosecutor; it creates no private right of action.

The Governor's office grouped AB 1709 with twelve other bills under a single message: "Our children's safety deserves to be at the center of every conversation about technology. As innovation moves faster our protections must keep pace." The companion headline measure, SB 1119 or Adam's Law, authored by Senator Steve Padilla with Assemblymembers Buffy Wicks and Rebecca Bauer-Kahan, reaches a different product: companion chatbots. It requires crisis-intervention protocols for users expressing suicidal thoughts, parental controls, alerts when a child changes safety settings, independent child-safety audits, and annual risk evaluations, with operator duties beginning July 1, 2027. The Electronic Frontier Foundation's response to the package, "a massive privacy and free speech nightmare," signals where the legal fight will go: any rule keyed to a user's age requires platforms to determine age, and age determination has been the ground on which courts have paused several state laws.

Why it matters to the lawsuits, and why it doesn't decide them

Start with what a statute cannot do. AB 1709 does not find that any platform harmed any child. It does not resolve any of the roughly 3,300 cases in California's JCCP 5255 or the 3,208 pending in the federal MDL-3047. It creates no fund and no payout. Whether a platform's design was defective and caused a particular plaintiff's injury is a question each jury decides on evidence, and a law passed in September 2026 says nothing about what a company knew in 2016 or 2020.

Now the other side. The addiction plaintiffs' central claim, tried once already in K.G.M. and headed back to a Los Angeles courtroom in October, is that autoplay, algorithmic recommendation feeds, endless scroll, and engagement notifications were designed to maximize time on the platform and foreseeably caused compulsive use in minors. The California legislature has just enacted a law describing the same features, in the statute's own words, as psychologically exploitative features intended to maximize engagement that foreseeably lead to compulsive use. That is a legislative judgment, not evidence, and defendants will say so. But it changes the public and regulatory context in which juries, judges, and settlement negotiators operate, and it lands in the same state, weeks before the same features go on trial again.

It also rhymes with what Meta has already agreed to. The August 26 consent judgment with the state attorneys general requires Meta to offer teens a chronological, non-personalized feed option and to build age assurance within a year. AB 1709 goes further for the under-16 group in California by removing the personalized feed and autoplay as options at all. How the two regimes interact, and whether Snap, TikTok, and YouTube, none of which are bound by the Meta deal, respond to the statute by changing their products nationally or only for California minors, is one of the more consequential open questions of the fall.

The pattern across states

California is not acting alone or for the first time. Its 2024 addictive-feeds law, SB 976, drew an industry challenge almost immediately; the Ninth Circuit in 2025 let its core addictive-feed restriction stand while enjoining several ancillary provisions, and AB 1709 is in part a second attempt with a lower age threshold and per-minor penalties. On the same day Newsom signed the package, a Texas court granted the State partial summary judgment against TikTok for misrepresenting its child-safety features under Texas consumer-protection law, and eight states have now sued Snap over compulsive use by minors, Pennsylvania most recently on August 25. The federal Kids Online Safety Act advanced out of the Senate Commerce Committee in August but has not received a floor vote. The direction is consistent even where the mechanisms differ: legislatures and attorneys general are converging on the design-feature theory that the private plaintiffs pioneered.

What it means for families

For a California parent, AB 1709 is prospective. Once operative, it should change what a child under 16 sees on covered platforms, and violations will be enforced by the state, not through individual suits for past harm. For a family whose child has already been harmed, the route remains an individual personal-injury claim, in California through JCCP 5255 and elsewhere through the federal MDL. The statute does not shorten or extend anyone's filing deadline, and it does not create a new claim for past exposure.

This is general litigation and legislative reporting, not legal advice. Filing deadlines are set by state law, vary widely, and for minors are often paused until adulthood but do run. Anyone weighing a claim should speak with a licensed attorney about their own situation. Our who-qualifies page and filing guide explain how the individual cases work.

Full social media MDL background & eligibility

For the complete overview, including the October trial, the Meta settlement terms, the K.G.M. verdict, and who may qualify, visit our case hub.

Sources

  • • California Legislature, Assembly Bill No. 1709 (2025-2026), Chapter 183, adding Business and Professions Code Sections 22682-22686 ("addictive feature" definition at Section 22682(a); civil penalties and Attorney-General/local-prosecutor enforcement at Section 22686); approved by the Governor September 10, 2026.
  • • Office of Governor Gavin Newsom, "Governor Newsom signs the strongest child safety, chatbot, and social media laws in the nation" (Sept. 10, 2026).
  • • TCPAWorld, Alina Gonzalez, "No More Endless Scrolling: California Cracks Down on Addictive Social Media and AI Chatbots" (Sept. 14, 2026).
  • • Reuters (Steve Gorman), "California enacts new curbs on social media for children" (Sept. 10, 2026), carried by The Spokesman-Review as "California Gov. Gavin Newsom signs landmark social media law."
  • • Office of the Texas Attorney General, "Attorney General Ken Paxton Secures Historic Victory Making Texas the First State in the Nation to Hold TikTok Liable for Harming Children" (Sept. 10, 2026).
  • • Pennsylvania Office of Attorney General, "Attorney General Sunday announces lawsuit against Snapchat for failures to protect children from compulsive use" (Aug. 25, 2026).
  • • U.S. Senate Committee on Commerce, Science, and Transportation, "Commerce Committee Advances Kids Online Safety Legislation" (Aug. 5, 2026).

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